Post by account_disabled on Mar 4, 2024 1:31:53 GMT -6
When we talk about digital communication (or digital communication) we are referring to the publication of any content on the web. Specifically we are therefore talking about: written content , such as posts on social networks, emails or blog articles visual content , such as videos posted on YouTube, photos on Instagram and similar audio content , such as podcasts . All these types of content published on the various technological communication channels are by definition digital content . But beyond this subdivision, there is another that is much more interesting to know, given that it is a "strategic" classification. But let's proceed and see better what I mean.
The two types of digital content There Denmark Phone Number are two main types of digital content: rapidly consumed content and evergreen or long-form content. Rapidly consumed content is, for example, posts published on Facebook or Instagram and in general those found on social platforms . This is all the content that once published tends to quickly disappear in the feed. This type of content therefore exploits the potential of social media to obtain immediate visibility, but fails to create stability over time. Investing in rapidly consumed digital communication therefore requires being "always connected", so as to remain visible online. Evergreen content, on the other hand, is all that long-form content, such as articles published on a blog or videos on YouTube ( you can find my channel here ), which remain visible online and work for you over time.
This type of content uses the web to create visibility that is less immediate and more complex to achieve, but which is stable over time. Creating good evergreen content is more complex work than publishing on social media and requires a minimum of additional skills, but it pays off over time. In fact, good evergreen content will be read by search engines as a useful answer to web users' questions and will therefore be shown to anyone looking for information in this regard. This ensures that the work done on these digital communication tools (blogs, YouTube, etc.) continues to work for you over time. Furthermore, it does not require you to be "always connected".
The two types of digital content There Denmark Phone Number are two main types of digital content: rapidly consumed content and evergreen or long-form content. Rapidly consumed content is, for example, posts published on Facebook or Instagram and in general those found on social platforms . This is all the content that once published tends to quickly disappear in the feed. This type of content therefore exploits the potential of social media to obtain immediate visibility, but fails to create stability over time. Investing in rapidly consumed digital communication therefore requires being "always connected", so as to remain visible online. Evergreen content, on the other hand, is all that long-form content, such as articles published on a blog or videos on YouTube ( you can find my channel here ), which remain visible online and work for you over time.
This type of content uses the web to create visibility that is less immediate and more complex to achieve, but which is stable over time. Creating good evergreen content is more complex work than publishing on social media and requires a minimum of additional skills, but it pays off over time. In fact, good evergreen content will be read by search engines as a useful answer to web users' questions and will therefore be shown to anyone looking for information in this regard. This ensures that the work done on these digital communication tools (blogs, YouTube, etc.) continues to work for you over time. Furthermore, it does not require you to be "always connected".